How to Interview Your Way To Ebook Success
Most "create-your-own-ebook" advice tells us to write about something we know or are interested in. That's a good place to start, but it isn't absolutely necessary. And if you follow the advice of successful Internet marketers ? "find the market first, then develop your product" ? it might not even be possible. For example, what if your market research tells you that an ebook about teaching ferrets to do tricks would be profitable, but you've never seen a ferret in your life? The answer? Research. And part of that research can include interviews.
If your initial research turns up the name of a noted ferret expert, for instance, an easy way to incorporate that person's expertise and knowledge into your ebook is to interview him. Here's a step-by-step process for conducting effective interviews:1. Decide WHO to interview. Make sure the person truly is an expert in the field and knows what he's talking about. Contact him (preferably by phone) to see if he's willing to do an interview.
Let him know you'll provide the questions in advance. Negotiate a deal that he's agreeable with. Some will do interviews for free as long as you mention their name in your ebook. Some will expect to be paid a fee. Some will be want rights to sell the ebook you create.
If you are unwilling or unable to provide what the expert wants, find another expert. 2. Determine the FOCUS of the interview. In our example, we're interested in writing an ebook about teaching ferrets to do tricks, so we don't care about their mating habits or the quality of their fur. 3.
Once your focus is clearly defined, create your list of interview QUESTIONS. Keep your target audience in mind? what do THEY need to know? What answers are needed in your ebook to provide the readers with the information they're looking for? In our example, our readers would probably want to know the best motivator for ferrets? is it food, petting, play, verbal praise? Put yourself in your readers' shoes: if YOU wanted to know how to teach a ferret tricks, what questions would you ask of a ferret expert?4. Determine the best METHOD for the interview. Interviews can be done in person, on the phone, or even via email. All are effective.
Use the method your expert prefers. 5. SCHEDULE the interview. Make the time (and possibly the place, if doing this in person) convenient to your expert. 6.
SEND your questions to your expert in advance of the actual interview. (Of course if the "interview" is being done via email, this isn't necessary.) But be sure to let them know that other questions may arise during the interview. This allows you to gain two types of information from your interview: the prepared, carefully thought-out answers you need, AND the spontaneous, off-the-cuff remarks that will spice up your copy. If your expert balks at the idea of unknown questions, assure him that he will have final approval on his comments that are included in your ebook. Spontaneous questions are also possible with email interviews.
Once you receive back the answers to the questions, read them over and think of a follow-up question or two? then CALL the expert and ask for clarification. NOTE: If doing interviews via email, always give them a deadline to reply back to you.7. RECORD your interviews -- even if you take excellent notes!. There's no substitute for being able to replay the comments as many times as needed to get an accurate transcription of what was said. Minicassette recorders are cheap, small and easy to carry around.
If doing a telephone interview, there are inexpensive devices that connect the recorder to your phone. NOTE: Some states do not allow recording of telephone conversations without the knowledge and permission of those being recorded. Some people do not feel comfortable having their conversations recorded. Whether doing the interview by telephone or in person, it's always best to ask permission to record it. Just tell them it helps you to get their comments as accurately as possible because your note-taking skills are lacking.
Also tell them that they will have final approval of their comments used in your ebook. This will ease their reluctance to have the interview recorded.8. TAKE NOTES of the interview -- even if you're recording it! Never totally rely on a recorder? the batteries can die, the tape can wear out or end without auto-reversing, the telephone connector might be hooked up wrong, etc. Always get as much down manually as possible to back up your recording.9. TRANSCRIBE your interview as soon as possible.
(Again, email interviews do not apply). This is particularly critical if your recorder failed and you're relying on your hastily scribbled notes ? and your memory to decipher them!10. INCORPORATE THE EXPERT'S COMMENTS into your ebook. This does not have to be done in the typical interview Q&A format, but that is easiest. How you incorporate the comments depends on the writing style of your ebook.
(This article doesn't go into that.)11. PROVIDE THE FIRST DRAFT of your ebook to your expert and ask him to verify the accuracy of the information attributed to him. This is important. The last thing you want to do is misquote him or get some of the facts mixed up. Plus he may even provide additional useful information as he reviews your ebook.
Another added bonus? by getting his approval, you're gaining his trust. If you wish to do follow-up ebooks in the future on the same general topic, it'll be easy to get this expert to assist you again.12. MODIFY the draft to incorporate the expert's comments. 13. FINALIZE and sell your ebook! (This is the really fun part!)14.
FULFILL YOUR AGREEMENT with the expert. Has he been paid? Did he receive his copy of the ebook? Even if he did the interview for free and asked for nothing in return, send him a free copy of the ebook along with a nice thank-you note.See? You don't have to be an expert or write only about what you know. Virtually anyone can write about anything with the right tools. For more information on how to write and sell your own ebooks, visit http://myks.sitesell.com/propelprofits.html.
HIPAA Express Drills Down HIPAA
HIPAA Express?..Drilling Down HIPAAFor Immediate Release:
Chicago, Il ? February 3, 2003Holistic Training Solutions' (HTS) understands that HIPAA covered entities, large and small, must have up-to-the-minute information on HIPAA Privacy and Security.
That's why they've created HIPAA Express.
"And its express in every sense of the word," says Dr. Merida Johns, founder of
Holistic Training Solutions, LLC.
We provide a free email loaded with news, tips, and ideas about HIPAA Privacy and Security in a concise, easy-to-read format but have added a special twist.
Drill Down is the KeyThe idea of an email newsletter is not unique.
What HIPAA Express does, though, is different from the maze of informational emails that currently exist in the HIPAA space.
HTS takes a concise, initial alert that provides immediate facts and then makes available drill-down capabilities so that users have the option of getting additional information,...
Incorporate > HIPAA Express Drills Down HIPAA
How to Interview Your Way To Ebook Success
Most "create-your-own-ebook" advice tells us to write about something we know or are interested in. That's a good place to start, but it isn't absolutely necessary. And if you follow the advice of successful Internet marketers ? "find the market first, then develop your product" ? it might not even be possible. For example, what if your market research tells you that an ebook about teaching ferrets to do tricks would be profitable, but you've never seen a ferret in your life? The answer? Research. And part of that research can include interviews.
If your initial research turns up the name of a noted ferret expert, for instance, an easy way to incorporate that person's expertise and knowledge into your ebook is to interview him. Here's a step-by-step process for conducting effective interviews:1. Decide WHO to interview. Make sure the person truly is an expert in the field and knows what he's talking about. Contact him (preferably by phone) to see if he's willing to do an interview....
How to Interview Your Way To Ebook Success
Incorporate > How to Interview Your Way To Ebook Success
Business Reports: Adobe Converter PDF
Let's face it. In the business world, reports are everything.
In some way, shape, or form everybody is involved in the reporting process.
Most notably, we all derive great pleasure when we receive a report and are asked to have it read by noon.
Certainly, there is no greater joy in life than reports.
Well, maybe that is a bit of an exaggeration but reports are a part of life nonetheless.
So when you go to prepare your report you should keep a few things in mind.
Make it Readable, Use an Adobe Converter PDF Tool
Is there anything worse than being e-mailed a report in Microsoft Word.
Lest there be any confusion, Word is an excepted format for preparing and editing documents, not publishing them.
Nobody wants to read a brief report in Word, let alone a comprehensive 100 page report about the dynamics of statistical analysis as it relates to your core competencies. You have enough going against...
Incorporate > Business Reports: Adobe Converter PDF
HIPAA Express Drills Down HIPAA
HIPAA Express?..Drilling Down HIPAAFor Immediate Release:
Chicago, Il ? February 3, 2003Holistic Training Solutions' (HTS) understands that HIPAA covered entities, large and small, must have up-to-the-minute information on HIPAA Privacy and Security.
That's why they've created HIPAA Express.
"And its express in every sense of the word," says Dr. Merida Johns, founder of
Holistic Training Solutions, LLC.
We provide a free email loaded with news, tips, and ideas about HIPAA Privacy and Security in a concise, easy-to-read format but have added a special twist.
Drill Down is the KeyThe idea of an email newsletter is not unique.
What HIPAA Express does, though, is different from the maze of informational emails that currently exist in the HIPAA space.
HTS takes a concise, initial alert that provides immediate facts and then makes available drill-down capabilities so that users have the option of getting additional information,...
Incorporate > HIPAA Express Drills Down HIPAA
5 Smart Ways to Unleash Your Potential
1. Be honest with yourself about your skills and abilities. Most of us underestimate how many things we do well. Figure out your skills & abilities, and look for ways to incorporate them into your life & work.2. Listen to compliments.
Use the feedback to help you identify your strengths and abilities. If it's tough for you to recognize your strengths on your own, let others help you.3. Exercise at least 3-4 times a week for 20-30 minutes. Exercise gives you more positive energy, dissipates negative energy and builds your confidence.4. Realize that you were given certain gifts, talents and abilities for a reason.
You are supposed to use them!5. Watch out for self-sabotage. Sometimes, it's easy to believe that success & happiness are meant for other people, not for us. Thus, we do activities that keep us from being successful (we procrastinate on positive tasks, we stay in negative relationships that bring us down, we develop addictions, etc.) Are you self-sabotaging?. <...
5 Smart Ways to Unleash Your Potential
Incorporate > 5 Smart Ways to Unleash Your Potential
HIPAA Express Drills Down HIPAA
HIPAA Express?..Drilling Down HIPAAFor Immediate Release:
Chicago, Il ? February 3, 2003Holistic Training Solutions' (HTS) understands that HIPAA covered entities, large and small, must have up-to-the-minute information on HIPAA Privacy and Security.
That's why they've created HIPAA Express.
"And its express in every sense of the word," says Dr. Merida Johns, founder of
Holistic Training Solutions, LLC.
We provide a free email loaded with news, tips, and ideas about HIPAA Privacy and Security in a concise, easy-to-read format but have added a special twist.
Drill Down is the KeyThe idea of an email newsletter is not unique.
What HIPAA Express does, though, is different from the maze of informational emails that currently exist in the HIPAA space.
HTS takes a concise, initial alert that provides immediate facts and then makes available drill-down capabilities so that users have the option of getting additional information,...
Incorporate > HIPAA Express Drills Down HIPAA
Tradeshow Exhibiting Success
Copyright 2006 Barry Brenner
When it comes to deciding if tradeshows can be an effective marketing tool for your company or business, a careful analysis of the landscape and return on investment potential is in order.
To be or not to be, that is the question. Where? On the tradeshow floor of course.
If the results of your analysis prove that the benefits of investing in tradeshows are worthwhile, the first thing you want to do is decide what show you want to exhibit in and sign up for the show. The sooner you do the better your booth location could be. You know what they say about location, location, location.
Next, your focus should shift to the look and appearance of your tradeshow exhibit booth.
The most important aspect of your tradeshow exhibit is the design, look, and feel. In other words, what can you incorporate into your design to get that all-important attendee to stop in front of your booth and give you the opportunity...
Incorporate > Tradeshow Exhibiting Success
Use Fresh Herbs In Your Cooking
Many common herbs that you might use in cooking are well known for there healing properties. Using them in cooking is a great way to incorporate the healing attributes of natural herbs with your meals. Chances are you probably already use some herbs in your cooking like basil and thyme but experimenting with even more herbs can add taste to your dishes while improving health.Cooking with fresh herbs is just as easy as using dried herbs. Just chop up a bit of the herb and season to taste. You will need to use about twice as much of the fresh herb than the dried.
You may want to wait until the last 20 minutes of cooking to add the herb so the taste stays crisp. Herbs can be used to flavor any foods. Commonly used in pasta sauces, herbs can also be added to soups, oils, eggs and even desserts and drinks.You can grow your own herbs in the garden on window sill and have fresh herbs all the time. Some grocery stores have fresh herbs right in the produce section and, of course, you can...
Use Fresh Herbs In Your Cooking
Incorporate > Use Fresh Herbs In Your Cooking
Free Cell Phone Ring Tones - Jingling Vibes For Any Occasion
How many ringtones does one person really need? Apparently a lot as there are a bunch of websites using free cell phone ringtones as enticements to get people to buy their product, and other companies using the ringtones as promotions. The free cell phone ringtones are of course more limited in selection than the other ones that you have to pay for, but if you are just looking for older songs to give you phone some variety, then the free cell phone ringtones are just fine.
This...
Incorporate > Free Cell Phone Ring Tones - Jingling Vibes For Any Occasion
How to Interview Your Way To Ebook Success hedge funds
How to Interview Your Way To Ebook Success
Raise A Glass To The Best Wine Of The Month Gifts!
Are you looking for some of the best wine of the month gifts? We have taken out all the hard work and done your research for you. See our Wine Gifts page (http://www.gourmet-food-gifts.com/wine-gifts.htm) for our suggestions, but here's a little information you need before buying any wine of the month gifts.First, you need to decide your budget. If it's small, that's not a problem. There are so many choices when it comes...
How to Interview Your Way To Ebook Success gifts
Incorporate > Raise A Glass To The Best Wine Of The Month Gifts!
How to Interview Your Way To Ebook Success
Mortgage Leads Scam Revealed by Walton Solutions
(ContentDesk) April 14, 2006 -- Walton Solutions announces in a recent investigation they have found a "Mortgage Lead Scam" is happening to 20% of brokers. Walton Solutions provides valuable information to consumers.Many companies say they sell mortgage leads and deliver what they promise to be people who requested information on a home loan, refinance or general mortgage consolidation."If you are like me you have received these "leads" and then called them only to hear 'I didn't request any information,'...
How to Interview Your Way To Ebook Success Incorporate mortgage
Incorporate > Mortgage Leads Scam Revealed by Walton Solutions
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